Roots2RealEstate

This past weekend was the springboard for many new home sellers to debut their properties onto the open market. Spring in the real estate realm is essentially known for spring cleaning, springing your clocks forward and moving  on up (or out). 

I was traveling from Santa Clara, through Central San Jose, past Campbell, and into Los Gatos when something unusual caught my eye.  Among the sea of open house directional signs stood Marilyn Monroe holding her very own directional sign!  The gal was smaller in size than the real diva (but still super cute!) - or perhaps it was the giant glittery, sparkly sign she was holding made her look so petite.   Now I couldn’t stop by the home for sale that Marilyn was dancing and alluring the folks who were driving by to go to, for it was not on my buyers list of scheduled toured homes.  But the idea and the start of the open house wars was apparent.  Very clever (and a bit cheesy) marketing indeed.  Hey, if it sells the house, who cares, right!

Another fabulous new idea that has caught T.V. media attention on the network channel TLC - Date My House, a new show that premiered yesterday.  The concept is easy, this savvy, handsome agent stages and redesigns his clients homes and courts prospective buyers in as if it was a date all with yummy drinks and roses.  Goes to show, gimmicks are working - if anything the man did land a TV show from his efforts.